We are excited to share the news with everyone that Iconiq is available for select users in a closed beta and we are now accepting applications!
From the Iconiq platform, companies and creatives can source original video footage from anywhere - in a matter of hours, not days or weeks. Using Iconiq’s backend tools, creative professionals can edit in real-time, collaborate with teams, and organize years of their own video content and assets in minutes.
Currently there are a lot of video marketing solutions out there but they usually focus on just one aspect of video content marketing and production. There are also several out there that are self-proclaimed "end-to-end" video platforms - but what does this mean if your only video source is a stock library?
Only Iconiq starts at the beginning - with the sourcing of original video content - and integrates video sourcing into a remote, cloud-based production workflow. By leveraging the Iconiq platform, you can request video or live streams from over 120,000 freelance videographers, from customers, from influencers, even from your own team, and get that video back directly into your account to immediately edit, share or live stream all from the same platform.
“We initially built the Stringr platform for the tumultuous and demanding world of broadcast news - if any platform has been honed through trial-by-fire, it’s ours,” explained Lindsay Stewart, Co-Founder and CEO of Stringr and Iconiq. “Having successfully changed the way major broadcast news outlets source original footage and edit in real time, we turned our attention to other industries that desperately need to offer more efficiency and authenticity in their video work. The need for original video content has simply exploded over the past five years - as has the need for custom footage that can’t be sourced from stock libraries. You can’t sell a product, maintain a brand, or hope to build an audience without quality video that feels original. This is why we created Iconiq.”
Want to see for yourself? We are currently taking applications from corporations, brands, agencies and other creators to be a part of our beta program. This is your chance to see what on-demand original video sourcing is like and help craft our solution! Visit iconiq.video to apply today.
To view the official press announcement, check out coverage here: Stringr Unveils a New Video Platform for Creators | Radio & Television Business Report (rbr.com)